Monday, February 21, 2011

COOL! WOO! RFID and Sports Memorbilia! WOO!

RFID is poised to become the latest weapon for retailers to deploy in the arms race against shoplifting. A company called Prova Group is leading the way in this department. Prova decided early on to create a system that works at the moment of the signing of sports memorbilia that would put authentication in a database and lock that information onto an RFID tag. How it works is that the tag is applied to the item prior to signing, and then, at the point of signing, the tag is read by and entered into the Prova database, recording who, when, and where the autograph took place. Once an item is registered in Prova's Online Registry, the registered owner is able to print a certificate of authenticity on demand and to share the tagged item’s complete history, its chain of custody, with interested buyers or other collectors. In addition if a collector wishes to add additional signatures to an item the Prova RFID tag can record each separately and provide proof of authenticity for each autograph. This RFID solution could really benefit the sports memorbilia industry.

http://www.thesportjournal.org/article/real-lebron-ball-rfid-and-sports-memorabilia

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